Case Study - Murdoch University
July 10, 2009
Murdoch University is an astute Western Australian tertiary education and research institution with a five-star graduate satisfaction rating.
Project Brief
Provide conceptual design and development for the Murdoch University online annual report. Murdoch University has a commitment to conducting its education, research and corporate activities in a sustainable way. In keeping with this commitment, a priority for Murdoch was to adapt its reporting practices to produce limited hardcopies of their annual report, encouraging stakeholders, customers, partners, students, employees and donors to access the more eco-friendly version of the report online.
Project Performance and Outcome
In presenting our creative ideas, a conceptual mock-up and information architecture of the annual report website was developed. Through a strong understanding of Murdoch’s requirements, The Loft Group produced an aesthetically pleasing, user-friendly, organised and easy to navigate online annual report website. The benefits of The Loft Group’s online annual report solution included the saving of energy, trees and water, reducing waste and greenhouse gases.
